Job Information
Publicis Groupe Vice President, Director, Data & Analytics - Multiple Open Positions in New York, New York
Company Description
Digitas Health is the Agency of Now: the first global connected-health agency, purpose-built for marketing today. Digitas Health specializes in helping health brands navigate a complex and shifting media environment to create deeper, more relevant connections with their consumer and professional customers. With offices in Philadelphia, New York, San Francisco, and London, it is a member of the world's largest healthcare communications network, Publicis Health. As a member of this elite network, Digitas Health is also a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577), the world's third-largest communications group, second-largest media counsel and buying group, and a leader in digital communications.
Web: www.digitashealth.com | Facebook: www.facebook.com/digitashealth | Twitter: www.twitter.com/digitas_health
Job Description
We’re searching for a Vice President of Strategy & Analysis who can serve as an excellent leader in aligning strategy with a client’s business goals and objectives, and leading a team to measure and analyze results of our marketing campaigns. You’ll direct ongoing client engagements in order to consistently exceed client expectations and strengthen their overall Digitas Health relationship.
Tasks and responsibilities include:
Manage overall campaign performance evaluation process for multiple clients (learning agenda, measurement plan, data sources, data collection process, data analysis, reporting, optimization recommendations), and lead all execution aspects of performance evaluation
Own major strategy deliverables, defining an overarching storyline and coordinating inputs from other stakeholders
Develop frameworks and methodologies for approaching major strategic issues, leveraging existing Digitas Health intellectual capital and developing innovative concepts
Develop and manage relationships with vendors and partners
Demonstrate value of S&A to our clients’ business, helping them define needs and potential solutions
Play an active role in new client acquisition and new business pitches
Manage team members' careers and provide growth opportunities, coaching and training
Foster a team environment and play an active role in hiring new team members
Qualifications
4 years of college education (with a business focus such as Marketing, Statistics, or Economics)
10-12 years of business experience in marketing consulting, advertising or interactive
Experience managing and coordinating multiple strategic projects across internal teams and client relationships
Expertise within the digital environment and in aligning marketing strategies with business needs
Experience defining measurement plans and analyzing performance for marketing campaigns including media analytics, web analytics and CRM
Proven leadership ability with strong client relationship skills
Strong familiarity with the digital environment
Experience in the pharmaceutical industry required
Exceptional written, oral communication and presentation skills
Additional Information
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Digitas Health is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically, please contact hrcompliance_usms@publicis.com .
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $130,000 - $219,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 6/1/2024.